Regular keyword
research
PUT YOUR CLIENTS ON THE MAP WITH OUR
Local SEO Services
In today’s society, it is unthinkable for businesses not to have an online presence as that is where consumers are. Seedhub Media’s local SEO services will help your clients boost their online presence, drive traffic to their websites and increase digital and real-world sales.
Even those clients with solely offline businesses aren’t as offline as you may think. With 9 in 10 consumers going online to find a local business, you need to take every opportunity to get in front of prospective clients.
Outsource your local SEO needs to us and we’ll give you the expertise to do exactly that.
- Initial audit, comprehensive local SEO strategy creation and campaign execution
- Boost local search rankings for relevant keywords
- Enhance local search presence with optimized Google My Business listings
- Be found more easily by local consumers on mobile and desktop devices, including by searchers looking for ‘near me’ services
- Build brand consistency across local search platforms, including Google, Yahoo, and Bing
- Create and maintain local business directory listings for increased search visibility
- Manage online reviews for better rankings, increased trust and more sales
- Monthly non-branded reports
- 100% white-label SEO
BOOST YOUR BOTTOM LINE WITH RESULTS-FOCUSED LOCAL SEO
BOOST YOUR BOTTOM LINE WITH RESULTS-FOCUSED LOCAL SEO
We like to keep things simple, and nothing is more straightforward than our local services’ goal: Increase the local visibility of a website to improve lead generation and sales.
We know you share those goals when delivering local SEO campaigns for your clients.
Once upon a time, local SEO was simply a part of the overall search engine optimization umbrella. Today, local SEO is a digital marketing specialism in its own right.
“OUR SEO EXPERTS USE A VARIETY OF PROVEN, LOCALLY-FOCUSED DIGITAL MARKETING TACTICS & TIPS TO HELP YOUR CLIENTS GET FOUND ONLINE”
ADVANCED LOCAL SEO SERVICES TO
GET YOUR CLIENTS TO THE TOP OF GOOGLE
ADVANCED LOCAL SEO
SERVICES TO GET YOUR
CLIENTS TO THE TOP OF
GOOGLE
Full reputation
management
Online citation
building
Comprehensive local SEO strategy
creation & execution
Google My Business listing
optimization & management
Use of schema markup to stand
out from the local competition
Creation of locally-focused, unique
content to boost SEO rankings &
engage local consumers
Inbound link building from local,
authoritative & relevant sources
Customer review management,
including growing review profile &
responding to all reviews
Regular keyword research
Full reputation management
Online citation building
Comprehensive local SEO strategy creation & execution
Google My Business listing optimization & management
Use of schema markup to stand out from the local competition
Creation of locally-focused, unique content to boost SEO rankings & engage local consumers
Inbound link building from local, authoritative & relevant sources
Customer review management, including growing review profile & responding to all reviews
Sounds confusing? We’ve made it our mission to create the most relevant, powerful, and affordable local SEO services so you can plug our SEO expertise into your agency and begin delivering powerful results to your clients.
No smoke and mirrors, no mind-boggling jargon. Just clear, effective and professional local SEO services which put your small business customers in front of the right people, in the right place and at the right time.
EVOLVING CUSTOMER BEHAVIOURS MAKE EFFECTIVE LOCAL SEO SERVICES MORE VALUABLE THAN EVER
EVOLVING CUSTOMER BEHAVIOURS MAKE EFFECTIVE LOCAL SEO SERVICES MORE VALUABLE THAN EVER
The online/offline gap has closed and local search engine optimization services are now more important than ever. For local businesses, an online presence in areas where it matters most – for example, map listings, business directories, and local searches – can boost visibility amongst local audiences and increase store traffic, calls and sales. That’s where we come in.
We understand that the omnichannel journey is the new norm. Today, prospective customers don’t flick through outdated paper directories when searching for a local business. Instead, they grab their smartphone and ask Google.
They know that the most up-to-date and reliable information can be found online. They check reviews. They crowdsource opinion, visit business websites and act on that information:
- Google research has revealed that half of all local searches conducted on a mobile device resulted in a store visit within 24 hours. And 18% of those led to a confirmed sale within one day.
- More recently, a study by Uberall discovered that over 8 out of 10 smartphone users conducted ‘near me’ searches. Almost 7 in 10 searchers rely on their device for local business information, including opening hours and location details.
- Local visibility is vital to the survival of every local client you work with. According to a YouGov survey in the UK, 30% of consumers say they have used local retailers more since the coronavirus pandemic struck and 80% of them aim to carry on shopping this way in the future.
Make this change work for your clients by helping them be more visible where it matters most; in local search results.
RANKING FACTORS FOR LOCAL SEO
RANKING FACTORS FOR LOCAL SEO
There are hundreds, if not thousands, of individual ranking factors. If you are not a local SEO pro, it can be overwhelming. Broadly speaking, they can be broken down into three main pillars of consideration that help Google determine local search rankings. We use these factors to inform our local SEO strategy and help your clients benefit from an optimized local online presence.
1. RELEVANCE
Relevance is all about closely matching your product or service to a user’s search. If a search user is looking for someone to stop a leak, for example, and the website belongs to a plumber, the relevance box is ticked. If we’re dealing with a website for a dog grooming business, it isn’t.
It’s important to be specific when creating and optimizing online listings for platforms such as Google My Business. This data tells Google what the business does, which helps it decide if it is relevant for a particular search query.
The primary GMB category, business description and content on the business website can influence this ranking factor.
Seedhub Media’s local SEO experts have worked with clients from a variety of industries. We always make sure that their listings are optimized for local SEO, and we will do the same for your client’s websites.
2. DISTANCE OR PROXIMITY
Accuracy is also important when it comes to local SEO. Ensuring that the address in your GMB listing, local citations and business website is accurate and up-to-date can make a big difference to where you appear in the search results.
Why? Because proximity matters to local search users; 46% of all searches carried out on Google have local intent.
That means consumers are looking for ‘near me’ solutions. They search for businesses located in a specific address and zip or postal code.
3. PROMINENCE
Many well-known landmarks rank highly in search results because people are familiar with them. This ranking pillar plays its part in how popular your business website is.
We can help you raise the profile of your client by:
- Using SEO best practices to improve your overall search engine ranking
- Increasing your visibility online by link building
- Securing content in industry journals, on blogs and in local media
- Conducting reputation management to increase online reviews
1. RELEVANCE
Relevance is all about closely matching your product or service to a user’s search. If a search user is looking for someone to stop a leak for example, and the website belongs to a plumber, the relevance box is ticked. If we’re dealing with a website for a dog grooming business, it isn’t.
It’s important to be specific when it comes to creating and optimizing online listings for platforms such as Google My Business. This data tells Google what the business does, which helps it to decide if that site is relevant for a particular search query.
The primary GMB category, business description and content on the business website can all influence this ranking factor.
Seedhub Media’s local SEO experts have worked with clients from a variety of industries. We always make sure that their listings are optimized for local SEO, and we will do the same for your clients’ websites.
2. DISTANCE OR PROXIMITY
Accuracy is also important when it comes to local SEO. Ensuring that the address in your GMB listing, local citations and business website is accurate and up-to-date can make a big difference to where you appear in the search results.
Why? Because proximity matters to local search users; 46% of all searches carried out on Google have a local intent.That means consumers are looking for ‘near me’ solutions. They search for businesses located in a specific address and zip or postal code.
3. PROMINENCE
Many well-known landmarks rank highly in search results because people are familiar with them. This ranking pillar plays its part on how popular your business website is.
We can help you raise the profile of your client by:
- Using SEO best practices to improve your overall search engine ranking
- Increasing your visibility online by link building
- Securing content in industry journals, on blogs and in local media
- Conducting reputation management to increase online reviews
HELP YOUR CUSTOMERS GROW WITH
TAILORED LOCAL SEO SERVICES
HELP YOUR CUSTOMERS
GROW WITH TAILORED
LOCAL SEO SERVICES
Seedhub Media’s cutting-edge local SEO services are delivered by online marketing industry experts. We employ user experience know-how, the latest digital marketing technology and extensive research data to strategize and execute successful local campaigns.
Local SEO audit
We conduct a thorough local audit
including keyword research and
competitor analysis. We use those
audits to craft a bespoke,
personalized approach to
help your clients achieve better
online visibility, increase web traffic, calls
and sales.
Content Marketing
We deploy advanced link building
tactics, in combination with
content marketing, to build
inbound links and increase
prominence.
Google My Business Management
We optimize listing information,
craft engaging posts, upload
images and videos regularly,
manage and respond to Google
reviews.
Reputation management
We work to grow the review profile
by responding to reviews whether
they’re good or bad.
Optimized web content
We create high quality, unique web
content with a local focus to
improve the customer experience
and tick Google’s relevance box.
Citation building
We build local citations to feed
accurate information to Google
and other search engines.
Schema markup
We introduce schema markup,
where appropriate, to increase
your share on local SERPs.
Reporting
Transparent reporting includes
keyword monitoring, Google My
Business data and analytics
monitoring.
Local SEO audit
We conduct a thorough local audit including keyword research and competitor analysis. We use those audits to craft a bespoke, personalized approach to help your clients achieve better online visibility, increase web traffic, calls and sales.
Content Marketing
We deploy advanced link building tactics, in combination with content marketing, to build inbound links and increase prominence.
Google My Business Management
We optimize listing information, craft engaging posts, upload images and videos regularly, manage and respond to Google reviews.
Reputation management
We work to grow the review profile by responding to reviews whether they’re good or bad.
Optimized web content
We create high quality, unique web content with a local focus to improve the customer experience and tick Google’s relevance box.
Citation building
We build local citations to feed accurate information to Google and other search engines.
Schema markup
We introduce schema markup, where appropriate, to increase your share on local SERPs.
Reporting
Transparent reporting includes keyword monitoring, Google My Business data and analytics monitoring.
DETAILED REPORTING
DETAILED REPORTING
Your clients want to know how their campaigns are progressing, so we’ve taken all of the stress out of you. We take full responsibility for SEO reporting, using beautifully designed local SEO reports fully branded for your agency. Measuring the progress of your local SEO campaigns doesn’t need to be complicated or stressful.
We make it easy to navigate the wealth of data that SEO activity throws up, distilling down key metrics and insights from across the local search ecosystem to deliver meaningful, fully transparent updates to your clients.
MEASURING THE METRICS
MEASURING THE METRICS
To truly demonstrate worth, the results that you present to your clients need to focus on the metrics that matter to that business. You can’t claim a strong ROI by showing improvements on irrelevant keywords; for example, you don’t want to bamboozle your client with statistics and figures that they can’t find meaning in.
We use Google My Business, Google Analytics and keyword data to provide a clear picture of progress. Information such as visitor numbers, time on page, impressions on GMB, the number of clicks to “call” buttons, all matter. We hone in on these to give an accurate picture of progress and highlight your local SEO service’s business benefits.
Fully branded
Our reporting suite can be fully branded for your business. Add your company logo, use your company colors and contact details, host on your own domain or send from your own agency email address.
Build custom reports
You can select how your report looks and what it includes. Add or remove modules to get the report you want, while keeping it clear, concise and easy to read.
Automated reports
One of our most common FAQs is if reporting can be automated to save time. The answer is, yes! Set a schedule that works for you with options to customize report frequency.
Fully branded
Our reporting suite can be fully branded for your business. Add your company logo, use your company colors and contact details, host on your own domain or send from your own agency email address.
Build custom reports
You can select how your report looks and what it includes. Add or remove modules to get the report you want, while keeping it clear, concise and easy to read.
Automated reports
One of our most common FAQs is if reporting can be automated to save time. The answer is, yes! Set a schedule that works for you with options to customize report frequency.
MAKING THE BUSINESS CASE FOR LOCAL SEO
MAKING THE BUSINESS CASE FOR LOCAL SEO
Why local SEO? Making the business case for local search optimization has never been easier, thanks to heavy smartphone use and its close connection to local services.
If you’re tasked with making the business case for local SEO investment, these stats will make your life easier:
- Attract consumers at the exact moment they’re looking for local searches: 82% of smartphone users turn to their devices to conduct ‘near me’ searches. Over 90% click on the first chunk of results. Securing top local rankings puts your local business site on their radar. And that means more calls, more web traffic and more in-person visits.
- Consumers use local search because they need a local product or service. Google research confirms that 4 out of 5 search engine users are looking for local information.
- Nearly half of local search users are looking for a local retailer. If your business website isn’t at the top of SERPs, consumers will likely end up doing business with a competitor.
- More than 7 in 10 local search users visit a physical store within 24 hours. Local search isn’t just for online businesses. It’s for all businesses that want to increase traffic, calls and sales.
WHY TO CHOOSE SEEDHUB
MEDIA SEO EXPERTS?
WHY TO CHOOSE SEEDHUB MEDIA SEO EXPERTS?
Our local business SEO services are not based on guesswork. Seedhub Media’s local SEO pros take a systematic and data-driven approach. We develop a tailored strategy designed to help your offline businesses tap into the power of online marketing.
We follow through with best-practice execution, all delivered transparently and backed up with clear, comprehensive reports.
Local SEO is a specialist skillset. But unlike some agencies, we promise not to bamboozle you with science or bombard you with jargon. Instead, we will make it easy for you to explain the ‘what,’ ‘why’ and ‘how’ to your clients, so they feel confident about your ability to get the job done.
Our goal is to help you – and your clients! – win more customers. We are dedicated to offering 100% white-label SEO solutions. If you share our goal, get in touch to find out more about our top-quality local SEO services and great prices. Call us now or book an appointment to speak with us at a time that suits you. You can also visit one of our offices located in Brighton, Cyprus, and London.
RECENT REVIEWS
“ ”
Andreas is a passionate and knowledgeable marketeer with an excellent grasp of local SEO and the critical role that marketing agencies have in helping local businesses... Read more
Dan McManus
Founder TeamFloral
“ ”
Simon, Panos, and the rest of the Seedhub Team are absolutely the best technical SEO and Agency White-Label service out there. They are meticulous with the little details, and... Read more
Connor Corkrin
Co-Founder & Chief Strategist First Rank Marketing
“ ”
Andreas is a passionate and knowledgeable marketeer with an excellent grasp of local SEO and the critical role that marketing agencies have in helping local businesses... Read more
Myles Anderson
CEO & Co-Founder BrightLocal
AGENCIES OUR SEO TEAM HAS WORKED WITH
FREQUENTLY ASKED QUESTIONS
Management
Pricing
Results
Services
Strategy
What is your communication style?
Our agency has established a professional approach to communicating with clients. Getting the balance between given too little and too much information can sometimes be a challenge but our account managers are there to make sure you have someone to talk with when you need them.
What is the payment schedule?
We invoice monthly and accept a variety of currencies, GBP, Euro and USD. We accept payment on bank transfer, card payment and PayPal.
How much does your service cost?
Search engine optimisation is a fundamental part of digital marketing and as such the cost can vary from client to client depending on need.
Our white label pricing structure is designed so that our white label partners are able to resell our services and make a good margin.
Our white label pricing structure is designed so that our white label partners are able to resell our services and make a good margin.
How do you measure results?
Measuring results is important. The main two metrics that a search engine optimization campaign affects are Search Impressions and Organic Traffic visiting a website. This applies to Local SEO as well, although Google’s metrics are named a little different for Google My Business profile listings.
Where appropriate we encourage goal tracking and enhanced ecom analytics so that it is easier to establish a positive return of investment.
We track search impressions through Google Search Console and organic visitors through Google Analytics. For Google My Business we use a tool like Local Viking which allows us to use Google API to have access to the full set of search metrics. In addition to this we also use GeoGrid reports to track GMBs at key locations.
Where appropriate we encourage goal tracking and enhanced ecom analytics so that it is easier to establish a positive return of investment.
We track search impressions through Google Search Console and organic visitors through Google Analytics. For Google My Business we use a tool like Local Viking which allows us to use Google API to have access to the full set of search metrics. In addition to this we also use GeoGrid reports to track GMBs at key locations.
Can you guarantee a No. 1 ranking on Google?
No. We don’t control how Google ranks the websites it has in its index. At the start of a campaign we analyse the competitiveness of a particular search term and make a realistic assessment of the ranking and traffic opportunities available.
What are the services you offer?
It’s important to understand what you can expect when working with Seedhub. We offer on-page optimisation services, link building outreach and a full complement of Local SEO services including citation building and review generation and management. These services are available direct to the client or through a White Label partnership.
What are your strategies for improving brand awareness and search rankings?
We use a mix of Google own Webmaster Guidelines and interpreting Google’s patents. Using these two main sources we can create an agile strategy that focuses on improving the brands authority and increasing visibility for search terms that deliver a return on the investment.
How do you adapt to changes in Google’s algorithm?
Google modifies its search algorithms almost daily and releases a ‘Core Update’ monthly.
It is for this reason that we keep up to date on the changes and test regularly. Scientific testing and measuring the efficacy of a variety of search factors is a vital part of any search strategy as it enables you to track what changes actually affect the order on the search engine ranking pages. Our software measures and tracks over 2000 potential ranking signal areas giving us important insights into the relative importance of a myriad of signals.
All our SEO strategies and tactics are under constant review and our team of specialists are able to implement strategies very quickly meaning that our clients aren’t left behind or negatively affected by algorithm updates.
It is for this reason that we keep up to date on the changes and test regularly. Scientific testing and measuring the efficacy of a variety of search factors is a vital part of any search strategy as it enables you to track what changes actually affect the order on the search engine ranking pages. Our software measures and tracks over 2000 potential ranking signal areas giving us important insights into the relative importance of a myriad of signals.
All our SEO strategies and tactics are under constant review and our team of specialists are able to implement strategies very quickly meaning that our clients aren’t left behind or negatively affected by algorithm updates.
