CITATION BUILDING SERVICE

Including information about a local business’s physical location on Google is called citation building and can lead to better local SEO rankings and drive more customers to your client’s front door. Our citation building service makes getting citations easy.

Local citations are a top 6 local SEO ranking factor for both local pack listings and localized search results, according to the world’s leading search professionals. They’re also a direct line to your client’s physical location – which means they pack a one-two punch for search engine optimisation, greater visibility and increased foot traffic.

Wouldn’t it be nice to be able to report that the next time your client asks for an update?

  • Boost local search visibility for your clients with real-world locations
  • Drive more foot traffic to brick-and-mortar stores and other physical locations, such as bars, showrooms and service providers
  • Boost local trust and authority with an accurate, efficient local citation service
  • Use our time and expertise and free up your own internal resources to do what you do best
  • Fast, accurate local citation creation, locally-focused, worldwide delivery
  • Seedhub Media’s citations are triple checked for accuracy and consistency
  • If we spot anything untoward, we’ll get in touch to verify the information provided

RELIABLE & ACCURATE CITATION BUILDING, DELIVERED BY OUR SEO EXPERTS

RELIABLE & ACCURATE CITATION BUILDING, DELIVERED BY OUR SEO EXPERTS

Create stellar business listings to boost your rankings

Clean up corrupted data & ensure NAP accuracy

Get rid of duplicates – you don’t want your searchers to get confused

Use the best, budget-friendly aggregators to increase your reach

Choose the most relevant citations to your business

Build evergreen citations – no need to spend time on updates

Prioritize the most powerful citations – leverage every single opportunity

We’ll be by your side throughout the whole process

HARNESS THE POWER OF LOCAL

HARNESS THE POWER
OF LOCAL

Local visibility has never been more important for businesses of all shapes, sizes and industries. It’s also never been harder to achieve local prominence. Seedhub Media’s local citation building service makes it easy for you to harness the power of local and deliver real results to your clients.

1. ACCURATE CITATIONS

7 in 10 local consumers say they would stop using a local business if they found inaccurate or incorrect information in an online directory. You don’t want your agency to be the reason your clients lose out on prospects and sales.

Not all citations are created equally. We use a wealth of data and years of information to build the most beneficial citations for your local clients, focusing on region and industry.

2. LOCAL VISIBILITY = MORE TRAFFIC

Citations aren’t just about pleasing the search engine. They’re about building complete local visibility for more online traffic and increased footfall.

We’ll scour our database to identify the most appropriate citation sites, create a high priority list and then get to work.

3. FAST TURNAROUND

Seedhub Media acts as part of your team. We hold ourselves to your deadlines with a quick, efficient and reliable service that allows you to delight your client and deliver on your campaign promises.

WHAT IS A LOCAL CITATION?

WHAT IS A LOCAL CITATION?

A local citation is a collection of useful information about businesses that have a physical location. You might hear this referred to as NAP: Name – Address – Phone number.

Those three elements are the basics of a citation. But some citations are more detailed. They may include other data that could be useful to local consumers searching for a local business or service provider, such as opening hours, website URL, and email address.

This might not sound like much, but absolute consistency is vital. Your client’s customers might find this information on Facebook. They could come across it in an online directory or even in a newspaper event listing.

The last thing you – or your client – want is to have that local consumer unable to find the location and drive off to spend their money with a competitor instead.

A local citation is also a form of SEO currency. Build enough of them, and a search engine will probably feel that they can trust that the information is real.

That means your local business might gain a few places in the local pack. And that translates to much higher numbers on your next website traffic report.

  • A citation is a collection of business information that includes name, address and phone number (NAP)
  • Other details to add are: Opening times, website and email address
  • Results-focused web copy can turn browsers into buyers
  • A local business citation can be added in online directories, social media, event listings and media reports
  • Your NAP and other information must be consistent and accurate across the web

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WHY DO YOU NEED A CITATION SERVICE TO BUILD CITATION FOR YOUR CLIENTS?

WHY DO YOU NEED A CITATION SERVICE TO BUILD CITATION FOR YOUR CLIENTS?

Citation building is time-intensive. Time that could be better spent winning new clients, strengthening existing client relationships or running your agency. Our citation building experts take this time-consuming task out of your to-do list.

Our local SEO specialists have extensive experience at their fingertips and an abundance of data, business directories and citation sources, locally and globally.

We make the best use of our resources, to help you optimize yours. Adding a citation option to your existing local SEO or local marketing solutions makes business sense; for you and for your clients.

This small but mighty snippet of business information can work wonders for your local SEO campaigns and help you deliver more qualified local traffic and more sales for your clients.

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1. LOCAL SEO RANKING FACTOR

A question we’re often asked is how to improve local SEO listings. One of our answers is to use a location citation building service to add a stream of accurate citations.

This isn’t just because we like building citations (we do!). For the last several years, citations have been considered a local SEO ranking factor. They can directly affect local pack placement.

2. BUILDING CREDIBILITY

Why? Yelp says citations tell search engines that a business is credible and real. A listing in a trade or city directory, or a mention in an online news hub, can’t easily be faked. The more such mentions a business receives, the more a search engine considers it legitimate (and thus, may rank it higher).

3. FEEDING GOOGLE

Another reason to add local citations to your SEO arsenal is that they create data. And Google loves data! More citations mean more prominence.

You’re signaling to the search engines that your business is popular and active. And you’re giving it lots of data points from a range of sources.

4. BOOST YOUR ONLINE VISIBILITY

Want a bonus point? The more citations you create, the easier it is for your client to be found online.

Local consumers use local citations to find local businesses. If you need buy-in from your client, slip these stats into your pitch:

  • 68% of local consumers say they’d stop using a local business if citation information was incorrect
  • 40% would give up on a search for a local business if they couldn’t find the right address online

You want to deliver the best possible results for your clients and that means maximizing every opportunity to drive a conversion. Our local citation building service delivers on your promises by building accurate citations to give local consumers the information they need to call, visit and buy.

Happier local business owners = A better ROI on your client campaigns.

  • You look like an SEO rock star with no costly additions to your team or wasted hours scouring citation sources
  • We use our data and years of citation know-how to build the most useful, relevant local citations
  • Your client gets a local search boost and more Google visibility
  • Consumers find it easier to find your client’s bricks and mortar location for improved foot traffic
  • Better rankings, more visits, more sales

PUTTING LOCAL DATA AGGREGATOR
TO WORK FOR YOU

PUTTING LOCAL DATA AGGREGATOR TO WORK FOR YOU

Inaccurate, out-of-date business listings can seriously derail your local search placement. If your data is bad, a phone number is incorrect or an address old, the last thing your local search campaign needs for that incorrect data is to spread online.

Let our citation experts stop the bad data in its track with our data aggregator service. We’ll clean up outdated information and help spread accurate details across the search ecosystem.

We work with the three data aggregators: Foursquare, Neustar Localeze, Acxiom.

They collect business information from all around the web and share it with sources, such as online directories.

By taking the time to check your client’s citation information, clean up bad data and then share with these aggregators, we can harness their enormous reach to drive performance improvements in your local search campaigns.

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LEAVE DATA CLEANUP &
LOCAL AGGREGATORS ON US

LEAVE DATA CLEANUP &
LOCAL AGGREGATORS ON US

Manual checks
We manually review the NAP data that each aggregator holds, to identify incomplete citations and pinpoint where old data is in use.

Perform a thorough clean up
Our citation techs conduct a deep clean on your citation data to ensure accuracy and consistency – a key local search factor.

Remove dupes
We remove duplicate listings so they won’t return to haunt you later on in your campaign.

Citation optimization
Where we have identified incomplete citations or missed opportunities, we add all missing details and feed the aggregators with optimized citations.

YEXT REPLACEMENT SERVICE

YEXT REPLACEMENT SERVICE

Looking for an affordable and convenient alternative to Yext? Our Yext replacement service uses agency-friendly pricing, with no recurring fees.

As well as being budget-friendly, we’ve done away with the typical Yext headaches. You know, the ones that leave you feeling frustrated and with little control over your local campaigns.

  • Direct replacement for Yext, designed to be agency-friendly
  • Get full ownership of your listings from day one
  • Pay a fixed price so you’ll never go over budget
  • Get greater control over where your listings appear
  • Citation cleanup included ensuring your listings are accurate & up-to-date
  • Our citation expert team handles the whole process for you

Got a question about our local citation building services? Want to find out more about prices? Get in touch via email, or phone, or book an appointment to speak with a citation expert. You can also visit one of our offices located in BrightonCyprus, and London.

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RECENT REVIEWS

“ ”

The success we have achieved from our partnership with Seedhub has surpassed my wildest expectations. The team is brilliant and their operations are world-calls. We have experienced significant growth in our company because of the investment we made working with Seedhub. Thanks especially to Andreas and Simon.

Dan McManus

Founder TeamFloral

“ ”

Simon, Panos, and the rest of the Seedhub Team are absolutely the best technical SEO and Agency White-Label service out there. They are meticulous with the little details, and never leave you in the dark. Fully recommend with no reservations- If you need someone to handle the fulfillment of your technical SEO process, these are the guys for you!

Connor Corkrin

Co-Founder & Chief Strategist First Rank Marketing

“ ”

Andreas is a passionate and knowledgeable marketeer with an excellent grasp of local SEO and the critical role that marketing agencies have in helping local businesses maximize their opportunity from local digital marketing. In the 2 years that I worked with Andreas, he helped countless agencies understand how to use, package and sell local SEO to their local business clients and he was a great source of insight and ideas that helped push the BrightLocal product forward.

Myles Anderson

CEO & Co-Founder BrightLocal

FREQUENTLY ASKED QUESTIONS

Management

Pricing

Results

Services

Strategy

What is your communication style?
Our agency has established a professional approach to communicating with clients. Getting the balance between given too little and too much information can sometimes be a challenge but our account managers are there to make sure you have someone to talk with when you need them.
What is the payment schedule?
We invoice monthly and accept a variety of currencies, GBP, Euro and USD. We accept payment on bank transfer, card payment and PayPal.

How much does your service cost?
Search engine optimisation is a fundamental part of digital marketing and as such the cost can vary from client to client depending on need.
Our white label pricing structure is designed so that our white label partners are able to resell our services and make a good margin.

How do you measure results?
Measuring results is important. The main two metrics that a search engine optimization campaign affects are Search Impressions and Organic Traffic visiting a website. This applies to Local SEO as well, although Google’s metrics are named a little different for Google My Business profile listings.

Where appropriate we encourage goal tracking and enhanced ecom analytics so that it is easier to establish a positive return of investment.

We track search impressions through Google Search Console and organic visitors through Google Analytics. For Google My Business we use a tool like Local Viking which allows us to use Google API to have access to the full set of search metrics. In addition to this we also use GeoGrid reports to track GMBs at key locations.
Can you guarantee a No. 1 ranking on Google?
No. We don’t control how Google ranks the websites it has in its index. At the start of a campaign we analyse the competitiveness of a particular search term and make a realistic assessment of the ranking and traffic opportunities available.
What are the services you offer?
It’s important to understand what you can expect when working with Seedhub. We offer on-page optimisation services, link building outreach and a full complement of Local SEO services including citation building and review generation and management. These services are available direct to the client or through a White Label partnership.
What are your strategies for improving brand awareness and search rankings?
We use a mix of Google own Webmaster Guidelines and interpreting Google’s patents. Using these two main sources we can create an agile strategy that focuses on improving the brands authority and increasing visibility for search terms that deliver a return on the investment.
How do you adapt to changes in Google’s algorithm?
Google modifies its search algorithms almost daily and releases a ‘Core Update’ monthly.
It is for this reason that we keep up to date on the changes and test regularly. Scientific testing and measuring the efficacy of a variety of search factors is a vital part of any search strategy as it enables you to track what changes actually affect the order on the search engine ranking pages. Our software measures and tracks over 2000 potential ranking signal areas giving us important insights into the relative importance of a myriad of signals.

All our SEO strategies and tactics are under constant review and our team of specialists are able to implement strategies very quickly meaning that our clients aren’t left behind or negatively affected by algorithm updates.